Play & Fluo is a personal project launched by Pablo Alfieri, a graphic designer and illustrator from Buenos Aires, Argentina. Since 2007, Pablo has been working in local design studios like RDYA Design Group and Punga Visual Consorcio. Play & Fluo is a little preview of Pablo’s new website and brand of PLAYFUL that will debut in the middle of November. The website will feature work with Nike, Coca Cola, MTV, Gancia and Motorokr / Nextel. Pretty cool stuff.
Credits:
Art Direction, Graphic Design and Installation: Pablo Alfieri / Playful
Photography: Cecilia Moledo
Model: Roxana Carnota.